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Sales, Licensing, Distribution

Sporting events in Asia generate incredible levels of interest and viewership across the continent. Access to this quality sports content for television and digital platforms is the defining factor for growth, particularly in this region where broadband and mobile penetration is among the highest in the world.

Our television division is the largest producer and supplier of live and post-produced sports programming in Asia. We oversee the broadcast and content management from our 600 event-days and over 1000 hours of live sports programming annually, across more than 30 countries in the region.

We capture all the drama, action and excitement in the form of digital sports content that is beamed to hundreds of millions of fans wherever they are in the world. We provide a complete service from point of sale through live production, to the delivery of the signal that is transmitted via satellite, broadband and wireless into millions of Asian households, computers and mobile phones.

The live television, broadband and mobile coverage of some of the region’s top events plays a crucial role in the evolution of our vision to take Asian sport to the world.